At Country Living, we work months in advance when planning our content calendars for print and digital marketing. With this in mind, we want our Marketplace sellers to be prepared so your seasonal products are ready when we are looking for artisans to include.
As a general rule for print, we work on our marketing pages up to four months in advance of the magazine issue being released.
Below, you can find our marketing themes for each month across print, digital and newsletters.
The main themes include the focus for Country Living and our sister titles (Good Housekeeping, House Beautiful, Red and Prima).
The Homepage themes focus on the lead banner on the Country Living Marketplace homepage which we refresh regularly to keep new and seasonal.
[[TOP TIP! Aim to have your new collections and product imagery uploaded on the Marketplace four months ahead of the month it will be trending as a theme. For example, Christmas products should be ready in August/September.]]
May
Main themes: Homeware, gardening, spring cleaning, the coastal edit
Homepage themes: Badminton & Malvern 2025 round-up, Spring cleaning, homeware refresh, the coastal edit
Products we're looking for: seeds, plant markers and labels, coastal-themed homeware such as cushions, art and home accessories, sea glass jewellery, and eco-friendly cleaning products
June & July
Main themes: Summer living
Homepage themes: Outdoor dining and floral home decor
Products we're looking for: placemats, garden candles, tablecloths or runners, napkins, placemats, decorations for tablescaping, chair cushions.
September & October
Main themes: Autumn homeware and prints
Homepage themes: Burghley 2025 round-up, Autumn home decor, prints, home fragrance
Products we're looking for: Nature-inspired artwork and prints featuring orange, yellow and red tones, autumn-themed home accessories such as wreaths and wall ornaments, autumn candles and home fragrance.
November & December
Main themes: Christmas
Homepage themes: Christmas gifting and decorations
Products we're looking for: Christmas tree decorations, wreaths and garlands, festive home decor, Christmas gift sets, seasonal craft kits, personalised gifts, Christmas cards.
January
Main themes: New year, hobbies and crafting
Homepage themes: Craft kits, stationery
Products we're looking for: Craft kits, stationery (including personalised stationery), diaries, calendars, hobbies such as knitting, embroidery, cross-stitch
February
Main themes: Valentine's Day
Homepage themes: Gifting, chocolate
Products we're looking for: Chocolate gifts, gift sets, gift wrap and tags, Valentine's cards and luxury gifts
March
Main themes: Spring homeware and Easter
Homepage themes: Home decor, florals, Easter eggs, Easter dining and decorations
Products we're looking for: Floral print cushions, decorative storage boxes, dried flower wreaths, wallpaper, lamps, and lampshades
April
Main themes: Gardens
Homepage themes: Garden decor, gardening accessories
Products we're looking for: seeds, plant markers and labels, gardening journals, bird feeders, garden ceramics such as plant pots and candle holders